The Country Manager is responsible for the overall performance of the Red Bull beverage business in Uganda, driving both short-term results and long-term growth. This role entails developing a comprehensive 360° strategic business plan that aligns with Red Bull's global mission while being rooted in deep local market and consumer insights.
Your areas of knowledge and expertise
that matter most for this role:
5-7 years’ experience in a senior role with P&L responsibility
Ideally Beverage experience or general FMCG
Clear understanding of the local market’s sales & distribution, competitor activity and consumer behavior in an FMCG context
A track record of successfully managing a business through a Distributor Partner with a clear understanding of how influence and command differ in this model
Strong analytical ability and commercial acumen to understand financial statements and market trends
Effective negotiation and interpersonal skills
High standard of integrity with a passion for the brand and commitment to Red Bull values
An entrepreneurial “can – do” attitude facilitated by continuous learning and application of appropriate “best practices”
A successful experience in a similar position of leadership with strong people management skills and the ability to lead, motivate & coach teams